A blog about websites and online marketing.
We’ve covered the basics on what SEO is and how we believe that most SEO services simply don’t know what they’re doing or are knowingly stealing from their customers. But how do you actually go about starting your own SEO program? In this post, we’ll start climbing down the SEO ladder and look at a 30,000-foot view instead of a 50,000-foot view. Later in the series, we’ll get down and dirty in the trenches with some hard numbers and case studies.
Hacking and internet security are frightening subjects. Recently one of our customers had their email hacked and the results were bad, to say the least. So in light of recent events, we decided to make this week’s post about the most common security gaps we see so that you can beef up your defenses.
SSL stands for Secure Sockets Layer. In layman terms, it’s what keeps your website secure as your users use it. SSL is also known as HTTPS, or Hypertext Transfer Protocol Secure. In this post, we’ll go over what SSL does, how to start setting it up, as well as if you need it.
Websites can be expensive. For most people, coding and design is a foreign subject. They simply haven’t had to deal with the inner workings of building websites. However, there are several areas where you can trim some fat to cut down on website costs. We’ll go over five of those in this post and the ups and downs to doing each.
There is a dirty secret in the SEO industry. Unbeknownst to many companies, the SEO marketing company they have hired is stealing from them. It’s a tragic yet common occurrence in the Online Marketing world. The fact is that most companies that provide these services don’t understand one crucial thing about SEO which we’ll talk about in this post. We’ll also go over how to spot if your SEO service is stealing from you.
WordPress is a Content Management System, or CMS. It’s really THE CMS. There are other systems out there, but none come close to the WordPress’s market share. Over 25% of ALL websites purportedly use WordPress. That’s over 250 million sites! And there are many reasons for WordPress’s success which we will cover here as we go over more of what WordPress actually does.
SEO stands for Search Engine Optimization. It stems from how sites and pages are archived on the internet. In order to understand how SEO actually works we need to take a step back to see how the internet actually works. Don’t worry… we’re not going to get too technical or detailed.